Active Learning

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Active learning approaches are hands on, kinesthetic and interactive activities. They pose problems or create situations that allow students to manipulate and interactive with content.

In a study of three designs for a marketing course, Black, Daughtrey & Lewis (2014) found that “active learning designs are … more effective than traditional passive designs.” Active learning lesson design produces stronger student outcomes than traditional lectures. Sitting passively and listening to the professor is not active learning, though it may be an important sub-component of a classroom experience.

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